CEO of HiSupplier ChenZeli made a speech titled “Innovation Mode of E-commerce Website” on the fourth E-commerce Conference held in Ningbo Nanyuan hotel.

Chen mentioned in the speech:”China is treated as the world’s factory all the time. Lacking of own brands makes made-in-China products be labeled with other brands. This growth pattern in export is the week point of many export enterprises and is not favorable for the long term growth of Chinese enterprises, which has already been proved by the bankruptcy of many small and medium-sized labor intensive enterprises or OEM manufacturers under global financial crisis. So the enterprises should build own proprietary rights by own research & development, products innovation , mode innovation and change from”made-in-China” to “brand-from-China”. So the national enterprises can have their own brands” He also mentioned: “Our e-commerce platforms must meet the needs of the times and the enterprises and push forward the industry development.”

At last Chen also pointed out the developing goal and the innovative technology of HiSuplier. Meanwhile he called on other enterprises to use their unique innovation modes to play important roles in the process of transconformation and make contribution to the development of Chinese enterprises.